STRATEGA
Business Strategists
S.S.I.
Focus on your Business
Strategy, Structure and Implementation (SSI) is at the core of all well run and successful organisations.
Once the fundamentals of Purpose, Values, Aims, Goals and Objectives have been established, the tangible focus of the business can begin.
There should be no more than 3 - 4 active Strategies at any one time.
Once strategies are agreed, a suitable structure needs to be designed to deliver the Strategies.
There is no point in having a nice Strategic Plan, if it is not implemented to an agreed timescale.
That is where we, at STRATEGA, really start to earn our very reasonable fees.
Once the fundamentals of Purpose, Values, Aims, Goals and Objectives have been established, the tangible focus of the business can begin.
There should be no more than 3 - 4 active Strategies at any one time.
Once strategies are agreed, a suitable structure needs to be designed to deliver the Strategies.
There is no point in having a nice Strategic Plan, if it is not implemented to an agreed timescale.
That is where we, at STRATEGA, really start to earn our very reasonable fees.
Covid 19
Survive, Revive and Thrive with Stratega
SURVIVAL: Most businesses are firmly in survival mode, with many wondering whether they can actually survive Covid 19.
Many will, including some that are very sceptical about their prospects.
REVIVAL: Now is the time to start working on the revival of your business. You need to get ahead of the curve on this aspect of your immediate plan.
THRIVE: If your business is going to thrive after this pandemic passes, you will need to develop a plan NOW that deals with all 3 phases of your recovery.
By applying Stratega's S.S.I. approach to getting your business in better shape, we can work together to resist anything this topsy turvey world can throw at us.
Many will, including some that are very sceptical about their prospects.
REVIVAL: Now is the time to start working on the revival of your business. You need to get ahead of the curve on this aspect of your immediate plan.
THRIVE: If your business is going to thrive after this pandemic passes, you will need to develop a plan NOW that deals with all 3 phases of your recovery.
By applying Stratega's S.S.I. approach to getting your business in better shape, we can work together to resist anything this topsy turvey world can throw at us.
David Moffett
Gets Things Done
Our founder, David Moffett has had a wealth of experience in a number of industries.
His passion for business, his focus, discipline and getting things done, has resulted in a successful career in start ups, turnarounds and growing sustainable businesses.
He has owned and run businesses in the service sectors. Pacific Waste Management and Macquarie Cleaning Services being just 2.
Been CEO of large sporting organisations like NZ Rugby, NRL, Welsh Rugby, NSW Rugby and Sport England.
He has worked with many small and medium businesses as part of STRATEGA.
He has also given back to business by working with Business Mentors New Zealand (BMNZ) as a Pro Bono mentor.
His passion for business, his focus, discipline and getting things done, has resulted in a successful career in start ups, turnarounds and growing sustainable businesses.
He has owned and run businesses in the service sectors. Pacific Waste Management and Macquarie Cleaning Services being just 2.
Been CEO of large sporting organisations like NZ Rugby, NRL, Welsh Rugby, NSW Rugby and Sport England.
He has worked with many small and medium businesses as part of STRATEGA.
He has also given back to business by working with Business Mentors New Zealand (BMNZ) as a Pro Bono mentor.
Stratega
All Businesses are Unique
Everyone at Stratega is passionate about the business of business.
We are also passionate about simplifying the whole approach to running a successful business.
No jargon or textbook approach by us, as we recognise all businesses and their owners are unique.
Our focus is on STRATEGY, STRUCTURE AND IMPLEMENTATION. (S.S.I.)
We work with you to bring your ideas to fruition.
We turn your IDEAS in to PLANS and then in to ACTIONS.
We are also passionate about simplifying the whole approach to running a successful business.
No jargon or textbook approach by us, as we recognise all businesses and their owners are unique.
Our focus is on STRATEGY, STRUCTURE AND IMPLEMENTATION. (S.S.I.)
We work with you to bring your ideas to fruition.
We turn your IDEAS in to PLANS and then in to ACTIONS.
Purpose
Why are you in Business?
An organization with a clear purpose is one that is easy to understand and manage. A common purpose unifies employees and helps them understand the organization's direction.
It is a constant reminder of it's reason for being in business. It helps define and accentuate the brand and contributes to the development of an optimum culture.
It engages with staff, customers and shareholders and builds loyalty and love for your brand. It should be short, memorable and at the centre of everything you do.
STRATEGA'S PURPOSE is "We take the complexity out of Business"
It is a constant reminder of it's reason for being in business. It helps define and accentuate the brand and contributes to the development of an optimum culture.
It engages with staff, customers and shareholders and builds loyalty and love for your brand. It should be short, memorable and at the centre of everything you do.
STRATEGA'S PURPOSE is "We take the complexity out of Business"
Values
What is in your DNA?
There are many views about the critical issue of defining the values for an organisation.
In coming to a conclusion it is worth considering your own values first to see if they align with the Purpose of the organisation.
In that way it should be possible to develop a set of values for the organisation that resonate with all stakeholders.
There is a temptation to list up to 10 values or even more in many organisations. In reality, less is more when wanting to communicate and reinforce them.
STRATEGA'S VALUES are:
Passion
Focus
Accountability
Perseverance
Discipline
In coming to a conclusion it is worth considering your own values first to see if they align with the Purpose of the organisation.
In that way it should be possible to develop a set of values for the organisation that resonate with all stakeholders.
There is a temptation to list up to 10 values or even more in many organisations. In reality, less is more when wanting to communicate and reinforce them.
STRATEGA'S VALUES are:
Passion
Focus
Accountability
Perseverance
Discipline
Aims
What do you want to Achieve?
Aims describes what a company desires to achieve in the long-run, generally in a time frame of five to ten years, or sometimes even longer.
It depicts what the company will look like in the future and sets a defined direction for the planning and execution of corporate-level strategies.
Example:
"To create vibrant local communities that create wealth for Farmers, Businesses and Individuals"
It depicts what the company will look like in the future and sets a defined direction for the planning and execution of corporate-level strategies.
Example:
"To create vibrant local communities that create wealth for Farmers, Businesses and Individuals"
Goals
Focus on Specifics
Goals are specific statements of intent.
A goal is usually broad and does not lay out the steps to achieve it.
A goal is a target or destination. Goals keep you focused on your Aims and on track, working to achieve them.
Example:
A company might have an Aim to increase profits so they set a specific goal to increase profits by 25 percent within one year.
A goal is usually broad and does not lay out the steps to achieve it.
A goal is a target or destination. Goals keep you focused on your Aims and on track, working to achieve them.
Example:
A company might have an Aim to increase profits so they set a specific goal to increase profits by 25 percent within one year.
Objectives
Actions speak louder than Words
Goals are destinations and Objectives are the actions needed to arrive at that destination.
Objectives are measurable and there may be multiple objectives leading to your goals and aims.
Example:
If your overall goal is to get a more rewarding job, you will most likely have a set of objectives that help you to achieve this.
Such objectives might include sending letters to companies you want to work for, brushing up on interview techniques and learning skills or obtaining qualifications that would increase your employment prospects.
Objectives are like a road map, giving you direction as to what you what you need to do and when you need to do it in order to achieve your business goals and aims.
Objectives are measurable and there may be multiple objectives leading to your goals and aims.
Example:
If your overall goal is to get a more rewarding job, you will most likely have a set of objectives that help you to achieve this.
Such objectives might include sending letters to companies you want to work for, brushing up on interview techniques and learning skills or obtaining qualifications that would increase your employment prospects.
Objectives are like a road map, giving you direction as to what you what you need to do and when you need to do it in order to achieve your business goals and aims.
Contact
- Christchurch, Canterbury, New Zealand
